BRANDON SWEENEY

Founder

Owning a boxing club? Yeah, definitely not in my tarot reading. I didn’t grow up boxing, never watched a match, and my closest experience with a ring was playing Mike Tyson’s Punch-Out on my old Nintendo.

Flash forward to a random day in 2012—I’m sitting at Starbucks, talking shop with a client about business law, when I catch sight of a boxing gym across the street. At the time, I was nursing a Crossfit-induced back injury (who would know deadlifting as fast as you can would be dangerous) and desperately needed a workout where I didn’t have to lift anything heavier than a latte.

So, after the meeting, I impulsively booked a class at that gym. And from the moment I threw my first awkward jab, I was hooked. Fast forward a few months, and my dream of being a trial attorney was KO’d by the idea of running my own boxing club.

But there was a catch—while I loved the sport, the gyms were straight-up depressing. The smell? Worse than my gym bag. I tried every other boxing gym in town, and guess what? Same sweaty, outdated vibe. I couldn’t understand how indoor cycling had evolved from sterile, fluorescent-lit YMCA classes to the high-end, spiritual nightclub that is SoulCycle, while boxing was still stuck in the roaring ‘20s

That frustration became my fuel.  Then I got my beautiful wife, Sami, hooked. Enter: RowdyBox.

Punching stuff is fun, but we’ve leveled it up. Loud music, moody lighting, punching to the beat, and programming that makes sense—add instructors who know how to inspire, and you’ve got the perfect mix of pain and pleasure, grit and glam, future results with some present-day therapy. And now, we get to share it all with you.